The affiliate marketing business is an old concept. It is a business program that involves a producer, middleman and consumer. In the old concept, the producer creates the product. Although the producer can sell the product himself, he also has the option to find a middleman and do the selling for him for a certain fee.
Today, this business and marketing program is online. If you have a product to sell, you can sell it through your online store and recruit your ‘middleman’ or your affiliates.
The only difference with the offline middleman and affiliate business program is that the online affiliate does not need to get hold of the actual product to earn revenue. He doesn’t need to shell out money to buy the product that he has to sell. All he has to do is create a site that markets the products of the producer. Every time he makes a sale, the producer will take over to send the actual products, receive payments and extend customer support, when necessary. A special web-based script records this process and thus the affiliate is paid for every successful sale he makes.
Another difference is that with affiliate marketing business, an affiliate can sell different products all at the same time. His selling potential is limitless. Even if the products are not related to one another, he can still do affiliate marketing. He only needs to create a separate website to market different products. Unlike with offline middleman marketing, a middleman must only sell related products to maintain his credibility, for who would take a salesman seriously who sells cars and baby products at the same time?
There’s a big earning potential with affiliate marketing business. Just learn the tricks of the trade of online affiliate marketing and money will start coming your way even while you sleep.
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